Posted in: Corporates Finland

K Group’s Heidi Jungar on sustainability in grocery retail

K Group is the 2nd biggest grocery retailer in the Finnish market. They’ve been celebrated for being the most sustainable trading sector company in the world by World Economic Forum and are the only Finnish company to have made it on the list every year since 2005.

Despite this achievement, K Group has struggled to communicate the responsibility they’ve taken around their business practices to consumers. In this conversation, we speak with Customer Insight Director Heidi Jungar to explore how Kesko has approached this challenge including what sustainability in retail means to them, how they are taking responsibility, and what grocery shopping will look like in the future. 

  • 11:00 K Group’s sustainability and conservation programs
  • 14:25 Insights around what drives consumer buying decisions towards sustainability 
  • 19:10 How K Group gives customers their data back 
  • 21:10 K Group’s vision for the future grocery store
  • 36:00 Vision for future food system

Arla Digital’s Tomi Sirén on using tech to drive FMCG’s sustainability agenda forward

Arla is the 5th largest dairy company in the world. Owned by 12,500 farmers across seven countries, they have an ambition to become the most transparent value chain in dairy.

In today’s episode, we discuss this ambition with Tomi Sirén who is the head of Digital and Technological Innovations at Arla. Based in Finalnd, he’s spearheading a variety of projects focused on moving their sustainability agenda forward with emerging technologies including the Arla Milkchain. Listen in as we talk about:

  • 5:30 Arla’s digital transformation
  • 9:00 Arla Milkchain – how they are using blockchain to trace their products and animal welfare (see video)
  • 21:00 Collaborations Arla is looking for and what obstacles they are facing to scale
  • 26:00 Other sustainability projects at Arla
  • 28:40 Vision for the future and what we’re missing to get there