My guest today is Ramon Escobar, the founder of Chufly Imports, which curates, imports, and markets a portfolio of premium wine and spirits from the world’s lesser-developed countries. Their mission is to drive transformative socio-economic development in local economies by expanding market access, promoting social mobility, and fostering economic diversification.

During our episode today, we’ll talk about how Ramon arrived at this business model from his background in diplomacy, economics and international affairs. We will particularly focus on Bolivia’s five-century old wine-making tradition. This is a friendly warning that this episode will likely give you very strong wanderlust and is best enjoyed while drinking a glass of wine.

  • 9:10 The impossibility of Bolivia making wine
  • 20:30 How drinking wine from developing nations leads to economic development and prosperity
  • 25:00 Ramon’s vision for the future of food
  • 29:00 How to check if your business model is having a positive impact

For more conversations, join our community on Instagram or check out other episodes on Your host, Analisa Winther, always appreciates hearing your feedback, thoughts, and key takeaways!

Want more interviews about food & wine?

The Nordics have been gaining more and more notoriety for their gastronomy. Here is a curated list of the most downloaded episodes about chefs, restaurants, sommeliers, and winemakers who are making waves in the industry.