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Pasturebird on becoming the world’s largest pasture raised poultry producer

Paul Greive is a regenerative farmer, entrepreneur, investor, and the founder of Pasturebird, the world's largest pasture raised poultry producer, Paul's team invented the automated range coop, which autonomously moves blocks of 6,000 broiler chickens to fresh pasture daily using a hundred percent solar power.

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Pasturebird is one of the fastest growing brands in American retail meat. Join Paul in conversation with Analisa Winther to discuss Pasturebird’s startup journey, how they collaborated with Purdue to scale and have one of the largest exits in regenerative agriculture to date, as well as how they grew a family business into a movement to scale regenerative agriculture and pasture raised poultry in America and beyond.

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What we cover:

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  • Paul's unique background: from Marine Corps sniper school tonregenerative farming.
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  • The health journey that led Paul to discover the benefits ofna paleo diet.
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  • The inception of Primal Pastures and the rapid growth ofnPasturebird.
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  • Explanation of pasture-raised poultry and its role innregenerative agriculture.
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  • Paul's collaboration with Purdue and scaling regenerativenagriculture.
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  • The importance of building strong company cultures anchorednin values and vision.
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  • How regenerative agriculture serves as a patriotic act fornfuture generations.
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Related Links

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Get Real Chicken

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Tour of Pasturebird

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Top 50 Farmers

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Future food revolution keynote

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Leadership coaching

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Connect with Pasturebird

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Want to connect with Paul? Subscribe to the Future Food newsletter to access her contact details and the episode transcript. You'll subscription will also power the production of more episodes like this. Get access now!

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About Analisa Winther
Analisa Winther is an ecosystem developer, consultant, and executive coach for leaders working on food system transformation. For more information on working together visit:

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Website: www.analisawinther.com

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Newsletter: www.analisawinther.substack.com

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Instagram: @analisa.winther

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Show Host: Analisa Winther

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Hashtags:

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FutureFood,nRegenerativeAgriculture, Sustainability, Collaboration, InnovationLeadership

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Analisa Winther on the future food revolution

Changing the food system to meet the UN’s environmental goals could generate close to $10 trillion of additional revenue or cost savings.This is a massive opportunity that will require unprecedented collaboration, new business models, technologies, and a fundamental shift in how we think about and interact with our food system.

In this episode, Analisa shares part of a keynote she delivered for EIT Food Sales Booster in cooperation with Katalista Ventures on the future of agriculture. You will hear how our food system got to where it is today, where we are headed, and why food is one of the most exciting industries to be working and investing in today.

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How to Start Angel Investing in ClimateTech

A few months ago, I was interviewed by Yoann Berno for his podcast Climate Insiders to talk about how I put together deals between startups and investors.

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The conversation went so well that he then invited me back on hisnshow to interview him about his backstory, which turned into a great conversation on how anyone can start angel investing in ClimateTech with food and agtech falling under this umbrella.

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I've been angel investing for the last few years in startups in Europe and the US. I started angel investing because I wanted to know what it was like to have skin in the game. While I work for investors helping them to find deals related to the future of food, this work has always been with someone else's money. Actually stepping into the role of investor was a learning curve with its own risks and upsides. This is what Yoann Berno and I debunk in this episode as we share our personal experiences detailing how we went from VC to angel investing.

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Related Links

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Get 20% off Yoann's Investing in Climate Tech course with code FRIENDS 20

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Climate Insider's interview with me on what build strong investor-startup relationships

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Meraki impact on investing in regenerative agriculture

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Connect with Analisa

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www.analisawinther.com

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Investor Services

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Speaking

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Instagram

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Join the newsletter

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What Makes Investor-Startup Relationships Great (Video)

How can startups in the climate, ag, and foodtech space get the funding they need to scale their solutions? Climentum Capital, a European VC, asked me to come on their podcast Climate Insiders to discuss just that. I speak with Partner Yoann Berno about the art and science of fundraising giving you a behind the scenes look at how investors think, make decisions on deal flow, and what they typically look for.

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Attracting the Right Investors – Get the Masterclass

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Want to dive deeper on how you can create a fundraising strategy that closes your ideal investors? Download my Masterclass on ⁠Attracting the Right Investors here⁠.

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Book a Workshop

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In this 90 min 1:1 coaching workshop, you and Analisa will go through your pitch deck and review your fundraising strategy. Analisa will give constructive feedback from an investors’ point of view to help you find and land the right investors for your growth journey. ⁠Learn more and book here.⁠

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Related Links

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⁠Watch this episode as a YouTube video⁠

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⁠Interview with a love matchmaker on building great business relationships⁠

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⁠More episodes by Future Food with Analisa Winther⁠

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⁠Climate Insiders Podcast⁠

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⁠How to Pitch Your Company by Y Combinator⁠

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⁠What You Do Is Who You Are by Ben Horowitz ⁠

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Give Thanks To The ShownHas the show helped you learn about the future of food? Find a job? Make an investment? Partner with an org? Change how you eat? This podcast is powered by listener support and contributions. If the show has helped you in any way, please consider becoming a monthly or annual subscriber. Your contribution goes a long way to tell more stories about how we can create a better future through food.

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⁠Become a subscriber and support the show here