I pulled together three of the top investors in food and ag from the Nordics for a fast-paced, spirit conversation on how they view and are investing in the future of food. We have Marika King from PINC representing corporate venture capital, Lauri Reuter from the Nordic FoodTech VC looking at the bridge between science and entrepreneurship, and Gustaf Brandberg from the family office of Gullspånge Invest Re:Food, which has an evergreen strucutre. I’ve done individual episodes with each of these investors diving into their backstory and investment thesis. Find those in the show links below. This conversation was recorded at Sweden FoodTech’s Big Meet.

Episode Transcript 

Related Links 

Interviews with other Nordic investors

Marika King on Paulig’s investment arm (PINC) 

Lauri Reuter on the Nordic FoodTech VC

Gustaf Brandberg on Gullspång Invest’s Re:Food 

Chromologics on fermenting natural red colors

Nick’s on the future of sweets 

Oatly’s startup story with Founder Björn Öste

Support the show for a few dollars every month by subscribing to our Substack 

Episode Transcript

Analisa Winther, Nordic FoodTech Podcast Host  02:05

Hello everyone, welcome back to the Nordic FoodTech Podcast. We are sitting at the Big Meet and I have pulled in a couple of investors from the Nordics into the podcasting room to have a conversation around what we think about the future of food and how these different investors are putting capital to good use to try and create change in the space and really make a difference. So maybe we’ll get started just by going around the table and Marika, you’re sitting right next to me so I’ll have you start. Who are you, and what company are you with?

Marika King, PINC  2:36 

Yes. Hi, everyone. My name is Marika King. I’m with PINC, which is the Paulig venture arm. Paulig is a Finnish house of brands with brands like Santa Maria and also Paulig Coffee, for example. Yeah, so corporate venture capital with an impact twist.

Analisa Winther, Nordic FoodTech Podcast Host  2:54 

All right. And then Lauri, what about you?

Lauri Reuter, Nordic FoodTech VC  2:56 

I’m Lauri Reuter. I’m with Nordic FoodTech VC. We do exactly what the name suggests, we invest in early-stage, very techie FoodTech companies across the Nordics and Baltics. We tend to like especially the research-based wild ideas solving the really underlying issues in the food system.

Analisa Winther, Nordic FoodTech Podcast Host  3:19 

All right. And then Gustaf?

Gustaf Brandberg, Gullspång Re:food  3:22 

I’m Gustaf Brandberg at Gullspång Re:Food. We also want to solve underlying problems in the food system, but invest in Europe and the US apart from the Nordics with a little bit bigger tickets. So $5 million and upwards and we’re really focused on driving sustainability.

Full episode transcript